- February 1, 2022, Ratingen, Germany -

Manufacturer and distributor of skincare, beauty equipment, and lifestyle products, Do Day Dream, has invested in the deployment of SAP Business ByDesign, Netizen Arabica version, SAP's cloud-based ERP platform, to enhance the company’s distribution capabilities in Thailand.

Established in 2010, the business of Do Day Dream currently produces more than 5 million quality consumer products in Thailand per year and is expanding its market to CLMV markets (Cambodia, Laos, Myanmar, and Vietnam). Meeting the demand of new business was a challenge that wasn’t being met by the company’s enterprise resource planning system because it hadn’t been built to be able to scale with the company’s growth.

Netizen, a United VARs member in Thailand, has developed solutions to support “Thai Localization” and comply with the tax system, including regulatory policies for business in Thailand in the version of “Netizen ByDesign Arabica”. With standardized processes running on the same cloud platform, Do Day Dream has a continuous, real-time overview of their business. The platform will increase production capacity, warehouse management and drive overall operational efficiency, allowing management to focus on the creation of new products for their customers.

Learn more about Netizen ByDesign Arabica

Mr. Seree Satukijchai, CEO of Netizen, said, “We are delighted to have been chosen to be the software system integrator for Do Day Dream’s various organizations. Availability of SAP ERP solutions is guaranteed with this SAP Partner of the year award in Southeast Asia for SAP Business ByDesign solutions four years in a row (2016-2020). It is our objective to reduce costs and make better strategic business decisions.”

Mr. Atul Tuli, Managing Director of SAP Indochina, said, “Many industries are rapidly driving towards cloud computing applications. As businesses benefit from the ability to opt-in and pay for IT as they go live, SAP's cloud-based ERP also eliminates the need to purchase additional servers and storage hardware. including on-site maintenance. This will help reduce operating costs and most importantly, SAP's cloud-based ERP is a platform that delivers business intelligence so that organizations can use data to improve productivity and empower their business to grow."

About Netizen

Netizen was founded in 2000. Since the beginning, the vision of the company is to develop an online shopping platform to support businesses in Thailand. Netizen aims to implement business transformation with SAP, to help businesses to become intelligent enterprises with enhanced business efficiency in management and corporate performance. The company tries to come up with the best solution to combine business, people, and technology together in the best possible way.

About United VARs

United VARs is a global alliance of SAP solution providers mainly for the midmarket. With over 70 members in 100 countries, the alliance serves all types of SAP rollouts and integrations across the world.

Follow Us
Linkedin | Facebook | Twitter | YouTube | Spotify

stronger than one