- March 23, Ratingen, Germany -

United VARs member 2BM has officially rebranded to SOA People, marking the next step in the company’s integration into the pan-European SAP consulting group SOA People. At the same time, the Swedish subsidiary Condivo will also adopt the SOA People name, bringing the Nordic operations together under one unified brand.

The change reflects a multi-year transformation that began in 2022 when SOA People became a partner and co-owner of 2BM, strengthening the organization’s position within the broader European SAP ecosystem.

“Bringing our Nordic teams together under the SOA People name marks a key milestone in our European growth journey. It strengthens our ability to serve customers seamlessly across borders while building a stronger, more connected organization,” said Khalil Hodaibi, CEO of SOA People Group.

For customers and partners, the rebranding does not change the company’s local presence or expertise. Clients will continue to work with the same teams while gaining access to a larger European network of SAP specialists.

With more than 1,200 SAP consultants across over 10 European countries, SOA People provides consulting, implementation, and support services across the SAP portfolio.

In the Nordics, the unified brand brings together teams in Denmark and Sweden, strengthening regional collaboration and expanding the company’s ability to support international SAP projects.

For the United VARs alliance, this development further reinforces the network’s presence in the Nordic region and enhances its ability to deliver global SAP projects with strong local expertise.

For more details, please read the original press release here: https://2bm.com/we-are-now-soa-people/

About UNITED VARS

Mid-sized companies should go global without losing speed or local identity. UNITED VARS brings together hand-picked local market leaders with real people on the ground in 100+ countries to remove legal, cultural, and language barriers. As a strategic alliance, UNITED VARS provides clear accountability from start to finish. UNITED VARS is the world’s only SAP Platinum Partner alliance, delivering end-to-end SAP services for the mid-market.

stronger than one